| || || |
28 MAY 2015
WIM FORMS ALLIANCE WITH THE MEDITERRANEAN DIET FOUNDATION
In an event that took place in Barcelona, with the participation of more than 100 scientists, representatives of authorities and economic operators, the MDF launched the “Paralelo 40 - WORLD MEDITERRANEAN DIET SURVEILLANCE SYSTEM” with the endorsement of a large number of local, national and international stakeholders, among them WIM aisbl, FEV and FIVIN. Paralelo 40 is a global multidisciplinary project supported by a Scientific Advisory Board which aims to understand and analyse the trends, evaluate findings and disseminate information and knowledge on the Mediterranean diet and healthy eating habits.
| ||Renowned personalities join the judging panel of the BDWAbyWIM |
|13 May 2015 |
While the final list of judges will be announced soon, we would like to reveal that great wine personalities have already confirmed their participation. Among others, we can already count on the participation of: Pedro Ballesteros – MW, Willi Klinger – marketing expert, Elin McCoy – well-known journalist and international wine judge, Sarah Abbott – MW, Hervé Lalau – wine journalist and Andre Ribeirinho – wine entrepreneur.
| ||Friends of Glass maps Europeans’ taste |
|28 April 2015 |
|Friends of Glass-FEVE – WIM Partner – is launching a new campaign: “Taste of Europe” with the aim to discover which tastes best represent the diverse range of cultures across Europe ranging from the spiciness of the Mediterranean to the saltiness of Central Europe. |
| ||Sogrape Vinhos at Essência do Vinho 2015 |
|26 February - 1 March 2015 |
Sogrape Vinhos present at the 2015 “Essência do Vinho” to promote the “Wine in Moderation – Art de Vivre” (WIM) Programme. Various activities were organised with the objective of raising awareness about the benefits of moderate consumption and the risks of the abusive consumption of alcohol.
| ||Social responsibility at the Malbec Open Days |
|17 April 2015 |
For the second consecutive year, Bodegas de Argentina supported the Malbec Open Days with several social responsibility activities. The Wine in Moderation-Art de Vivre programme and Villavicencio water, a new WIM alliance in Argentina, adopted a strong position during the event and strongly supported the concept of drinking water alongside a glass of wine. The WIM message of moderation was spread, and mineral water was distributed to participants.
| ||Wine experts: ambassadors of responsible consumption? |
|May 2015 |
With the goal to increase wine experts’ professional and personal competences, the Deutsche Weinakademie (DWA) has taken the initiative to offer a one-day Wine in Moderation – Art de Vivre seminar to a number of them. Wine professionals are often first in line when talking to consumers; these professionals should thus be well informed about issues regarding the responsible consumption of wine.
| ||Sector self-regulation at the heart of discussions |
|April 2015 |
Responsible wine communication was recently at the centre of discussions in Germany. Invited at the yearly symposium of the German Raiffeisen Federation, Dr. Claudia Stein-Hammer from the Deutsche Weinakademie presented what is currently being done by the wine sector to reinforce responsible commercial communication of wine.
|June || ||The Exchange |
| || ||June || ||Responsib'All Day |
|2 ||11 |
|July || ||38th World Congress of vine and wine |
| || ||July || ||General Assembly of the International Organisation of Vine and Wine |
|6-8 ||10 |
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