Noticias de Wine in Moderation
Comunicado de prensa

14.01.2025

HARV 81 Group joins Wine in Moderation in unique partnership

HARV 81 Group joins Wine in Moderation in unique partnership

Wine in Moderation is proud to welcome Harv 81 Group as a first-of-its-kind Partner, demonstrating the importance of a comprehensive wine sector approach to achieve a sustainable culture of wine.

Wine in Moderation, the global social responsibility program for the wine sector, proudly announces its partnership with Harv 81 Group, a leading global name in closures, oak products, and labels. This collaboration marks the first time Wine in Moderation partners with an actor in this specific domain of the wine value chain, showcasing the growing importance of uniting all players in the sector to promote responsible and moderate wine consumption.

By joining Wine in Moderation, Harv 81 Group reinforces its commitment to sustainability and social responsibility. As part of the partnership, Harv 81 Group will integrate the Wine in Moderation message across its communication channels, events, and even its packaging, making the responsible consumption of wine a priority in its operations.

We are delighted to welcome Harv 81 Group as a Wine in Moderation partner, especially as they represent a critical part of the wine value chain. With our core mission to promote the sustainable culture of wine, we aim to provide the wine sector with the tools and information needed to inspire responsible consumption and a balanced enjoyment of wine. This shared commitment makes our partnership with Harv 81 Group particularly meaningful. We look forward to working together to achieve our common goals of encouraging moderate and responsible drinking and hope to continue welcoming new partners of this kind” said Sandro Sartor, President of Wine in Moderation.

Monika Michalski, Global Brand & Marketing Director at Harv 81 Group, emphasized: “Joining Wine in Moderation is a natural step in Harv 81 Group's ongoing commitment to sustainability, aligned with our 'Harvesting for the Future' strategy, which is built on the pillars of People, Planet, and Product. This partnership not only reflects our dedication to promoting responsible and moderate wine consumption but also reinforces our commitment to fostering education and creating synergies across the wine value chain, working together to develop better products for future generations. By embedding the Wine in Moderation message into our operations and products, we aim to inspire a balance between innovation, quality, and responsibility, ensuring a more sustainable future for generations to come »