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Sogrape Vinhos at Essência do Vinho 2015

26 Febrero 2015 - 01 Marzo 2015
Ubicación: Porto, Portugal
Organizador: Sogrape Vinhos

País: Portugal

Sogrape Vinhos present at the 2015 “Essência do Vinho” to promote the “Wine in Moderation – Art de Vivre” (WIM) Programme.


With the objective of raising awareness about the benefits of moderate consumption and the risks of the abusive consumption of alcohol, WIM brochures were handed out to visitors. These brochures contained information and guidelines for low-risk consumption, units of measurement and the legal Blood Alcohol Concentration (BAC) limits for driving in Portugal.


As with any other alcoholic beverage, the consumption of wine affects the capacity to perform certain activities, such as driving, and it is always advised to avoid drinking alcoholic beverages when driving.


Visitors showed great interest in the information provided and more than 800 participants took breathalyzer tests on their way out of the expo. Additional information about ways to get home safely was also distributed.


“Essência do Vinho” is an annual wine tasting that welcomes thousands of visitors every year in Porto, Portugal. 23.000 visitors attended this year’s edition.


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