Vin et Société

The association Vin & Société was created in 2003. It represents and unites the French wine industry with the objective to transmit knowledge about wine and its culture and to promote responsible drinking.


Its members are:

  • 21 regional interprofessions which represent all winemakers by region

  • 7 national organisations: Trade (UMVIN); production (CNAOC, VIF, CCVF, Vin IGP) ; interbranches (CNIV, ANIVIN de France)


During 2011 and 2013, Vin & Société focused on the communication of drinking guidelines and the "culture" of wine, safeguarding drinking in moderation as a social norm. With an investment of about 2 million euros to develop large communication campaigns and educational activities, the French wine sector through V&S managed to reach French society (consumers, professionals and other stakeholders) and raise awareness and knowledge.

Vin & Société

12 rue Sainte Anne
75001 Paris
France

www.vinetsociete.fr

From 05/03/2018 to 05/03/2018
Vinocamp looks out to Europe
Location: Paris, France
Wine in Moderation was at Vinocamp, a conference which took place in Paris on 05 March 2018, with a focus on “Wine, Communication, Innovation Where Is Europe?” and which saw the participation of over 200 wine professionals. Present to introduce the programme to the large number of participants, Wine in Moderation was also invited to attend a r [...]
From 27/03/2017 to 18/06/2017
One minute to discover a wine region
Location: France
With the aim of highlighting oenotourism and the diversity of its wine regions, the French wine sector has developed a set of short TV programmes called “1 Minute, 1 Vineyard” * that will be broadcasted on the two main public service channels from 27 March to 18 of June. Entirely focused on the heritage of the French wine culture, highlighting [...]
From 01/03/2017 to 01/03/2017
Initiating tasting for young wine professionals
Location: Paris, France
For the first time since its first edition in 1998, the Young Wine Professionals’ Competition (CJPV)* focused on the "responsible and moderate consumption of wine". Through its unique position as WiM National Coordinator in France and considering the theme chosen for this year, it was an honour for Vin et Société to preside the Competition. Ea [...]
From 25/02/2017 to 05/03/2017
Vines and sustainable agriculture
Location: Paris, France
Vines are an integral part of the landscape and economy of many regions around the world. Cultivation of vines has been part of the agricultural activities since ancient time and has its special place in the French agriculture. The annual Paris International Agricultural Show is the perfect opportunity to celebrate it. The annual show which took p [...]
From 06/12/2015
Vin et Société launches multichannel national campaign on drinking guidelines
Location: Paris, France
Vin & Société launched their first public information campaign on drinking guidelines earlier this month. With the ambition to inform the consumer about safe levels of drinking and excessive consumption, this campaign will last several weeks combining social media (#Vindomptables); an information page on the association’s website; and prese [...]
From 20/07/2015 to 31/08/2016
A toolbox to encourage responsible consumption
Location: Paris, France
With moderation and responsibility at the heart of the French wine sector, Vin & Société has developed a Toolbox listing all the messages – including responsible consumption benchmarks – which should be included in the different communication material – for instance: events, radio, training courses, tastings, display advertising, etc. [...]
From 04/02/2015 to 31/12/2015
Vin & Société launches weekly “prevention meetings”
Location: France
Already active on social media, Vin & Société has decided to take the opportunity of their strong presence on Twitter to continue reaching out to consumers through weekly “prevention meetings” on Twitter. Since early February, Vin & Société invites its followers every Wednesday to present and to learn more about prevention campaigns [...]
From 01/04/2012 to 30/09/2012
Repas Divin (Divine Meal)
Location: France
“Repas divin” (Divine Meal) is a “new gastronomic series produced by Vin & Société and proposed and broadcasted by national and regional TV Channels and on-line media (web TV and websites). By concocting delicious dishes, learning about wine pairings and discovering unexpected sites in the French wine regions, and providing tips for r [...]
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