It is in the frame of Vinexpo Hong Kong, that Vinexpo launched its first Wine in Moderation action.
With the aim of raising knowledge on wine, health and responsible drinking while also raising the significance of social responsibility in the alcoholic beverage industry, Vinexpo Hong Kong distributed Wine in Moderation postcards. The postcards were delivered in the expo and the Vinexpo partners site and embodied the Wine in Moderation message in English and Chinese.
Celebrating the recent partnership with Wine in Moderation; the Vinexpo Daily Magazine held an interview of WiM Association President, George Sandeman presenting Wine in Moderation and the support of the international wine business community.
The cooperation between Wine in Moderation and Vinexpo was officialised in Bordeaux in March 2018, the two entities will continue to work hand in hand to reach professionals of the sector and enable them to take responsible actions.