Wine in Moderation Autumn Symposium - “Responsible Wine Tourism for a Sustainable Wine Culture”

02 November 2017 - 01 January 1970


Wine in Moderation Autumn Symposium
Responsible Wine Tourism for a Sustainable Wine Culture

A growing trend, oenotourism is not only a source of revenue for wine regions, for the wine business value chain and for the society, but it is also revealing and safeguarding the great cultural heritage of wine. How will wine tourism develop in a socially responsible and sustainable way?

Wine tourism is the perfect opportunity to introduce the visitor to wine culture and to educate him how to best appreciate wine: in moderation and responsibly.

During this workshop, we will experience wine tourism firsthand on the beautiful island of Santorini and we will discuss about the latest trends. Through interactive sessions, we will identify the various actors involved in wine tourism and their role in promoting the Wine in Moderation message.

Discover the Programme of the Symposium

Please note that this seminar has reached maximum capacity. For any information, please email [email protected].

You are attending the Symposium or you are simply interested in the topic ? Take a look at the Symposium magazine that will be distributed during the day ! (To view the magazine in the best way, we invite you to select the "Two-page View" and "Show cover in two-page view")

Thursday 2nd November 2017


SESSION 1: Experience Santorini’s wine tourism offer

What is the interest of the tourist? What is the offer? How is the winery organized for receiving visitors? What is the impact for the local community and for the region?

Santorini Wine Trails &

11.30 – 11.50

Welcome greetings
Mr. George Sandeman, President, WiM Association
Prof. Dr. Monika Christmann, President, OIV
Dr. Y. Voyatzis, Vice-President, Wines of Greece & CEO, Boutari Winery
Mr. José Calixto, President, RECEVIN

Boutari Winery

11.50 – 13.00

SESSION 2: Wine Tourism as Cultural Heritage
Moderator: Dr. Y. Voyatzis


Light lunch


SESSION 3: International Trends in Wine Tourism
Moderator: Konstantinos Lazarakis MW


SESSION 4: Workshop
Good practices in facilitating a sustainable/responsible wine experience

Introduction: Sustainability, Wine in Moderation and wine tourism. WiM messaging in the sphere of oenotourism – rotating discussion in 3 working groups (WG).

  • How are national authorities (regional, local level) involved with the wine tourism & where can Wine in Moderation be involved in the process? WG moderator: Alan Bryden, President, The International Federation of Wine Brotherhoods
  • How to get the wine value chain involved with Wine in Moderation when offering wine tourism related services? Felicity Carter, Editor-in-Chief, Meininger's Wine Business International
  • How to get wineries involved with Wine in Moderation when receiving visitors? WG moderator: Konstantinos Lazarakis MW
Conclusions: What are the key elements that should be remembered while implementing Wine in Moderation in the frame of wine tourism?

17.45 - 18.00

Closing Remarks
George Sandeman, WiM Association President

20.00 – 22.30

Gala Dinner
Key speaker on the Art de Vivre of the Ancient Greek Symposium

Friday 3rd November 2017

10.00 – 11.00

Wine in Moderation: Where do I start?

Ask Nadia on how to become a WiM supporter and how to take WiM actions? What tools to use? What steps to take?

Boutari Winery Reception

11.00 - 11.30

Coffee Break

11.30 - 12.30

Featuring key action per pillar – exchange of good practices of wine in moderation implementation at national level

A “speed-dating” session where you will have the possibility to learn more about the implementation of Wine in Moderation from the implementers directly and on different aspects (communication campaigns, logo labelling, training, or responsible wine tastings)

12.30 - 14.30


Discover the logistics

Travels - Airtickets

We have partnered with a travel agency that specialises in travels to the island of Santorini. They will advise of the best airline tickets.

Calodoukas Travel

18 Voulis str, Athens Greece

Tel. +30 2103231430

Fax: + 30 2103236446

Mr. Fotis Donas (tickets): [email protected]


We have secured Hotel rooms at the special rate of 120€ per night breakfast and taxes included:

  • 10 caldera (Aegean sea sunset) view rooms at Heliotopos Hotel
  • 12 caldera (Aegean sea sunset) view rooms at Ilioperato Hotel

Both hotels are in Imerovigli, walking distance one from each other (3-5 min).

Please note that this is a special, non-refundable rate for our group and confirmation of booking will be provided upon the receipt of the full payment.

In order to proceed with your bookings, you may contact Mrs. Eleni Konstantinidou at [email protected], not the hotels directly.

All guests should send an email to Eleni Konstantinidou with the following information:

  • arrival and departure dates
  • number of guests staying in the room
  • invoicing information
  • preferred payment method (credit card or bank transfer)

If bank transfer is preferred, the bank account information will be provided by Eleni.

For payments via credit card, the secure on line payment form is available here.

Considering the necessary transfers from the hotel to the venues and the unique architecture of Santorini as well as the good price, and looking to facilitate coordination and your stay, we kindly ask you to book in the proposed hotels through Mrs. Eleni Konstantinidou at [email protected]

More information about the locations, addresses and exact timings will be communicated to you in a second phase.

For any additional information, we invite you to contact us at [email protected].
Wine in Moderation Symposium 2017

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