Programme Toolkits

Implementation Guide for Wineries
The implementation guides will walk you through the different steps you can take in the programme and will provide you with a checklist to facilitate the implementation of the programme.
en, gr, it, pt, hu, de, es

Implementation guide for national coordinators are only available for existing WiM National Coordinators. Please contact WiM Association.

A leaflet and a video have been developed and adapted nationally to explain in an easy and vivid way what the Wine in Moderation Programme is, who we are and what we do. You will find these materials hereunder, they are currently available in nine languages.

Wine in Moderation Programme leaflet de, en, es, fr , it, pt, sv, nl, gr

Wine in Moderation Programme video de, en, es, fr, gr, hu, it, nl, pt, sv

Tools for encouraging moderation and responsibility towards consumers

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Reaching consumers with the Wine in Moderation Message, is the major goal of the programme. We have therefore developed several ready-to-use materials that we encourage you to use when communicating to consumers, during events, expos, etc.

National coordinators also develop tools at national level, we invite you therefore to contact your national coordinators directly to have more information about the material developed at local level.

The Message leaflet presents the Wine in Moderation message, how you should appreciate wine, who should avoid drinking, etc. de, en, es, es-ar, fr, gr, it, pt, ru, sv, nl

Posters have been developed to allow members to include a co-branding. For more information please contact your national coordinator or the WiM Association.

Postcards Postcards can be used in consumer events – they can be translated into other languages if necessary – upon request and translation provided. en, it, cn

A video produced by the WiM National Coordinator in Argentina (BdA) to present the Wine in Moderation message in a modern and fun way. en, es

A Guide for a responsible wine fair


Developed by the WiM National Coordinator in Greece (EDOAO), this "Guide for a responsible fair” is destined at consumers and professionals who are planning to attend a wine fair. These are easy tips and hints to enhance their visit and experience at the wine fair.

en, fr, es, hu

Tools for Professionals

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A Guide to organise responsible tastings




This "Guide for Tasting” is destined at wineries and bigger wine companies to give easy and ready to use tips and hints to enhance their wine tastings and further improve and facilitate a responsible and moderation consumption of wine.

en, fr, nl, pt

They are currently available in English, French, Dutch and Portuguese but can be translated into other languages if necessary – upon request and translation provided).






Vocational Education

The M&TNA Report identifies VET needs of key job profiles taking into account differences in approaches, tools, structures, material as well as the issues related to European and national alcohol & health policy, regulatory framework and the health and social aspects of wine drinking.







Training guidelines giving concrete learning outcomes for three key professions: sommeliers, oenologists and physicians/medical doctors. These proposed training guidelines were developed in the frame of the VET-Artdevivre Partnership Project.

Click on the images hereunder for more information.

Self-Regulation

Wine Communications Standards (Self-regulation on commercial communication of wines) updated edition 2020
Código de Comunicación Comercial del Vino (ES)
Europäische Kommunikationsstandards für Wein (DE)
Código de Boas Práticas nas Comunicações Comerciais do Vinho (PT)

Science


Scientific Database

www.wineinformationcouncil.eu