Market and Training Needs Analysis (M&TNA) Report

Market and Training Needs Analysis Reports

The Market and Training Needs Analysis Reports (M&TNA) and the respective National reports are one of the most important deliverables of the Partnership that may serve as valuable and comprehensive sources of information for professional actors in the whole wine business as well VET area. The M&TNA Report identifies VET needs of key job profiles taking into account differences in approaches, tools, structures, material as well as the issues related to European and national alcohol & health policy, regulatory framework and the health and social aspects of wine drinking.

The report exercise helped the Partners understand each other's approaches and needs, as well as the relevant policies and the market trends, and to develop a global understanding and a common language. Moreover, the report acts as the necessary input for developing a proposal for the VET framework on responsible drinking for key wine professional groups (terms of reference validated at EU level to be further translated into VET syllabus and offer depending on specific needs of each target group involved in the wine value chain).

The VET framework proposal (3 different proposed training modules, listing the expected hours of total learning, learning outcomes, delivery and assessment methods, types of reading list, minimum formal qualifications and experience required to deliver this module for the profession of Sommelier, Oenologist and Physician, represents a comprehensive, yet simple and applicable guidance for improvement of the education curricula for the respective professions. The database of vocational education and training programmes and approaches acts as a reference for developing and implementing Vet initiatives. The approach of the job profiles was used to simplify analysis and identify best practices, gaps and areas for action, with tangible examples and results.

The MTNA Report is the synthesis of the extended national MTNA reports. If you would like to have more information about the National MTNA Reports, we invite you to have look at our Partners' countries' pages. * The report was developed within the framework and scope of the Partnership Project and is limited to this scope. ** The authors have taken reasonable care to ensure the accuracy of the information herein at the time of publication and are not responsible for any errors or omissions.


Partners have used the meetings as a way to share expertise, knowledge and experience and try to understand the market and training needs in a multi-disciplinary and multi-country approach. The Partners' expertise, knowledge and sphere of influence (peers, networks, etc.) drove the ambitious and the focus of the drafting exercise and subsequently that of the partnership programme. References were used from EU/international/national publications, research and surveys to understand policy and strategy.

Validation through questionnaires

Peers reviewed and validated the results. The Partners' draft national reports were presented to key experts and feedback was asked to assure and validate results. In total 30 experts from 9 countries (7 partners' countries, plus Canada and Australia) answered a structured questionnaire about the deliverables of the project and their overall appreciation of the Partnership. The feedback was assessed and integrated in the final version of the MTNA Report and the other Partnership's deliverables.

The expertise of the respondents varied, and experts worked in different sectors: production & bottling, beverages / sommelier teachers, cuisine chefs, agricultural engineering, oenology, food quality & safety, nutrition & food Technology, occupational health & safety, specialist of epidemiology, communicable & non-communicable diseases, biochemistry, health & regulation, higher education, wine magazine editors, winemaking, wine promotion, wine & spirits education, wine economics, sommelier, marketing & selling wine/spirits.

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