Vin et Société

Der Verband Vin & Société wurde 2003 gegründet. Er vertritt und vereint die französische Weinindustrie mit dem Ziel, Wissen über Wein und seine Kultur zu vermitteln und maßvollen Weingenuss zu fördern.


Die 22 Mitglieder sind regionale Branchenverbände, die Winzer nach Regionen sowie 7 nationale Organisationen vertreten: Handel (UMVIN), Produktion (CNAOC, VIF, CCVF, Vin IGP), Branchenverbände (CNIV, ANIVIN de France).


In den Jahren 2011 und 2012, fokussierte Vin & Societe seine Arbeit auf die Kommunikation von drinking guidelines und Weinkultur, um so moderaten Konsum als soziale Norm zu etablieren. Mit einer Investition von etwa 2 Millionen Euro wurden Kommunikationskampagnen und Aufklärungsaktivitäten entwickelt und der französische Weinsektor gelang es auf diese Weise, die französische Gesellschaft (Verbraucher, Professionelle und andere Interessenvertreter zu erreichen) und Sensibilität und Wissen zu vermitteln.

Vin & Société

12 rue Sainte Anne
75001 Paris
France

www.vinetsociete.fr

Von 16/04/2019 bis 16/04/2019
“Taste: between sharing and heritage” Vin & Société decodes the trends
Ort:
"Taste: between sharing and heritage - the pleasure of cooking, eating together, pleasures of wine", was the theme of the decoding meeting organized by Vin & Société on April 16, 2019 in Paris. Catherine Le Grand-Sébille, lecturer in socio-anthropology of health at the Faculty of Medicine of Lille conducted a study on the transmission of th [...]
Von 23/02/2019 bis 03/03/2019
Vin et Société helps you discover your senses at the 2019 annual Paris International Agricultural Show
Ort:
The 2019 annual Paris International Agricultural Show took place from 23 February to the 3rd of March. Vin et Société decided to focus this year’s activities on the development of the senses. A multi-sensory game allowed participants to learn more about the senses involved in wine tasting, such as smell, sight or touch. Vin & Société als [...]
Von 05/03/2018 bis 05/03/2018
Vinocamp looks out to Europe
Ort:
Wine in Moderation was at Vinocamp, a conference which took place in Paris on 05 March 2018, with a focus on “Wine, Communication, Innovation Where Is Europe?” and which saw the participation of over 200 wine professionals. Present to introduce the programme to the large number of participants, Wine in Moderation was also invited to attend a r [...]
Von 27/03/2017 bis 18/06/2017
One minute to discover a wine region
Ort:
With the aim of highlighting oenotourism and the diversity of its wine regions, the French wine sector has developed a set of short TV programmes called “1 Minute, 1 Vineyard” * that will be broadcasted on the two main public service channels from 27 March to 18 of June. Entirely focused on the heritage of the French wine culture, highlighting [...]
Von 01/03/2017 bis 01/03/2017
Initiating tasting for young wine professionals
Ort:
For the first time since its first edition in 1998, the Young Wine Professionals’ Competition (CJPV)* focused on the "responsible and moderate consumption of wine". Through its unique position as WiM National Coordinator in France and considering the theme chosen for this year, it was an honour for Vin et Société to preside the Competition. Ea [...]
Von 25/02/2017 bis 05/03/2017
Vines and sustainable agriculture
Ort:
Vines are an integral part of the landscape and economy of many regions around the world. Cultivation of vines has been part of the agricultural activities since ancient time and has its special place in the French agriculture. The annual Paris International Agricultural Show is the perfect opportunity to celebrate it. The annual show which took p [...]
Von 06/12/2015
Vin et Société launches multichannel national campaign on drinking guidelines
Ort:
Vin & Société launched their first public information campaign on drinking guidelines earlier this month. With the ambition to inform the consumer about safe levels of drinking and excessive consumption, this campaign will last several weeks combining social media (#Vindomptables); an information page on the association’s website; and prese [...]
Von 20/07/2015 bis 31/08/2016
A toolbox to encourage responsible consumption
Ort:
With moderation and responsibility at the heart of the French wine sector, Vin & Société has developed a Toolbox listing all the messages – including responsible consumption benchmarks – which should be included in the different communication material – for instance: events, radio, training courses, tastings, display advertising, etc. [...]
Von 04/02/2015 bis 31/12/2015
Vin & Société launches weekly “prevention meetings”
Ort:
Already active on social media, Vin & Société has decided to take the opportunity of their strong presence on Twitter to continue reaching out to consumers through weekly “prevention meetings” on Twitter. Since early February, Vin & Société invites its followers every Wednesday to present and to learn more about prevention campaigns [...]
Von 01/04/2012 bis 30/09/2012
Repas Divin (Divine Meal)
Ort:
“Repas divin” (Divine Meal) is a “new gastronomic series produced by Vin & Société and proposed and broadcasted by national and regional TV Channels and on-line media (web TV and websites). By concocting delicious dishes, learning about wine pairings and discovering unexpected sites in the French wine regions, and providing tips for r [...]
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